Bachelor of Arts (Honours) Digital Media
Programme Overview
Academic Level
Bachelor's Degree, Single Major
Awarded by
University of Stirling, UK
Programme type
Full-time, 2 to 3 years
Campus location
娇色导航 Campus
Application Dates
Applications will open in mid-November. Please check back regularly for updates.
Estimated Fees
(incl. GST)*
S$52,974.00 to S$56,244.00
* Exclude application fee, preparatory or bridging course fee, and other fees. Refer to the Fees & Financial Aid section for details.
Bachelor of Arts (Honours) Digital Media (Top-up), University of Stirling
Programme Outline
Awarded and developed by: University of Stirling, UK
Every business, organisation and media outlet relies on digital communications to reach out to their audience. With increasing demand for new products, innovative technology and enhanced methods of delivery, the industry requires graduates with relevant digital media skills to meet such demands in the dynamic and rapidly changing digital media sector.
- Students can choose to attend one semester (Year 3 first semester) at the University of Stirling home campus in the UK, subject to global conditions and travel restrictions.
Prerequisite(s)
- Applicants with a Non-Media related diploma are required to complete and pass a three-month 娇色导航 Preparatory Course in Digital Media for entry into the bachelor’s programme.
Learning Outcomes
With the integration of technical skills, industry and entrepreneurial awareness, analytical expertise and academic excellence, this programme enables you to:
- Excel in the digital era and understand the ethical, legal and theoretical dimensions of the media and communications industry
- Be equipped with a broad range of mass media skills, from the preparation of multi-platform content to its effective display and dissemination
- Identify and solve complex problems using digital media or presented by digital media
- Undertake a career involving specialist knowledge in digital media content and production
- Apply transferrable skills across sectors and environments including communication and interviewing, research, interpersonal and group skills, analytical thinking, production for web, film, radio and more
Further Studies & Career Prospects
The practical elements of the programme are designed to develop well-rounded, highly skilled and digitally literate talents who can be a valuable asset to any organisation that relies on the power and reach of digital media.
Some have made careers in the press and digital publishing or in the arts and cultural industries, while others have gone on to work in advertising, digital and social media marketing, public relations, market research, community media, new media, strategic communications and more.
Graduates can apply for University of Stirling’s taught postgraduate programmes, including:
- MSc Media Management
- MSc Digital Media and Communication
- MSc International Journalism
Hear from our students
Leslie Yeo
Growing up as a kid, Leslie Yeo was often very shy and kept his social circles mostly small. But that all changed when he developed an interest in basketball. His love for the game opened doors for him to meet people from all walks of life on the court from children to working adults and even retired elderly.
Read story
Why study at 娇色导航 x University of Stirling
No intake list section selected
Preparatory Course in Digital Media (If Required)
Developed and awarded by 娇色导航, Singapore.
2025 intake (Full-Time)*
Programme Duration: 19 May 2025 – 31 Jul 2025
Application period: Now till 1 Apr 2025 (Local & International Applicants)
*Dates are subject to change
Applicants with a Non-Media related diploma are required to complete and pass a three-month 娇色导航 Preparatory Course in Digital Media for entry into the Bachelor’s programme.
- All other qualifications will be evaluated on a case-by-case basis and may be subject to interview
- All admissions are based on merit and are subject to the approval of the University
- The preparatory course, comprising two compulsory modules, will cover the essential foundation concepts to prepare students for undergraduate study with University of Stirling.
- Introduction to Creative Industries
- Introduction to Critical Digital Media Studies
- University of Stirling may require students to complete a minimum of one and up to a maximum of two modules.
- Mode of delivery: Blended learning, a combination of face-to-face lectures and e-learning components.
- Class duration: Typically 3 to 6 hours on weekdays. Some lessons may also take place on Saturdays if required.
- Assessments: Continuous assessments^.
- Minimum class size to commence: 25 students.
- If the class fails to commence due to low take-up rate, students will be informed within one month before programme commencement with the refund of application fee.
- Certificate of completion: Awarded upon successfully passing the Preparatory Course in Digital Media. There will not be any refund or recourse should students fail to complete the course within the course duration.
View preparatory modules and descriptions (PDF 405 KB)
^Continuous assessments may include in-class tests, assignments, online quizzes, projects and presentations.
Scholarships & Bursaries
娇色导航 GE Bursary
The 娇色导航 GE Bursary aims to provide financial assistance to needy students studying at 娇色导航 GE. This award is given based on our eligibility criteria, as well as the assessed level of neediness of the applicants.Learn more
娇色导航 GE Bursary
娇色导航 GE Scholarship
The 娇色导航 GE Scholarship is given to students with exemplary academic results or achievements in sports and arts. It is applicable to Singapore citizens, permanent residents and international students.Learn more
娇色导航 GE Scholarship
Scholarships & Bursaries
娇色导航 GE Bursary
The 娇色导航 GE Bursary aims to provide financial assistance to needy students studying at 娇色导航 GE. This award is given based on our eligibility criteria, as well as the assessed level of neediness of the applicants.Learn more
娇色导航 GE Bursary
娇色导航 GE Scholarship
The 娇色导航 GE Scholarship is given to students with exemplary academic results or achievements in sports and arts. It is applicable to Singapore citizens, permanent residents and international students.Learn more
娇色导航 GE Scholarship
